Zero Day was Founded by two engineers on a mission to solve a wicked problem: the waste crisis.

we started by traveling back in time to ancient rome. where the first waste management systems were born.

the Romans, in 200 AD, designed the first official sanitation organization.

we reliazed that the current waste management system is in desperate need of modenization - starting with the humble waste bin.

Many wicked problems are systematic. Systems consist of many stakeholders.

we identified stakeholder within the waste management system from the consumer to regulatory bodies at municipal, state, and levels.

through in-depth conversations with stakeholders we realized that there is not singular culprit. every stakeholder identified a different stakeholder as the problem.

we took the information gathered from our research and performed root cause analysis.

We realized that if could modernize the system at the source level we have best shot at solving it.

where does waste start? we're sorry to say it love but it starts at you: your home, office, or business.

so we focused the solution development around you and your lifestyle. gorl: create a solution to help you help us solve the waste crisis with no disruption to your life.

waste crisis is broad and it was impossible to tackle it all at once.

so we decided to start with organic waste because it is the largest component of the municipal waste stream.

we developed a modernized solution to replace the waste bin eliminating evenry signle problem associated with this five thousand year old concept.

We are launching in NYC to accecelarate the  carbon negative and zero waste NYC by 2030 goal.

Thankfully, every city is built upon the same waste management structure. So we are coming your city next.